Marketing Technology Architect (MarTech)

Edwards Lifesciences

Aparatos técnicos médicos

Valencia, Comunidad Valenciana - Spanien

Project Manager Sénior / Especialista sénior

Experteer Overview

In this Senior Marketing Technology role, you will design, implement, and manage enterprise-grade MarTech solutions to support Edwards Lifesciences’ patient-focused mission. You will work with global sales and marketing teams to translate needs into scalable marketing technology, digital experiences, and data-driven insights. You’ll collaborate across IT and business partners to drive digital marketing strategies and ensure seamless integration of tools at scale. This is a mission-driven, cross-functional role where you shape Martech architecture and mentor others while staying ahead of industry trends.

Responsabilidades

Document requirements and design innovative MarTech solutions in collaboration with cross-functional teams
Manage and administer multiple Martech platforms as primary architect
Conduct technical feasibility assessments and provide solution recommendations
Design scalable integrations with existing marketing technology systems and create technical roadmaps
Collaborate on Marketo Engage, CDP, ABM, and digital analytics strategies with Marketing Technologies team
Ensure seamless IT and business partnership for Martech tool integration
Mentor junior team members and provide technical guidance
Stay up to date with emerging MarTech trends and assess business impact
Develop and maintain stakeholder relationships with business leaders, IT, and external vendors

Requisitos principales

Significant experience with enterprise-grade MarTech solutions
Broad understanding of digital marketing technologies and business processes
Experience with at least two of Salesforce, Marketing Automation, CDP technologies, or ABM
Strong communication skills and mission-driven mindset
Bachelor in STEM or Business, 8+ years of relevant experience (8+ years with Master’s degree in STEM or Business)
6+ years hands-on experience with Marketo, Showpad, CornerstoneSalesforce and Marketing Automation
At least two years with CDP, ABM, LXP/LMS, Sales Enablement, DAM or equivalents
Experience building custom integrations for marketing automation platforms
Ability to translate technical requirements into business language
Experience with data visualization and marketing analytics (e.g., Tableau)
Ability to manage competing priorities in fast-paced environments